Wiley International Encyclopedia Of Marketing
Marketing - Encyclopedias
Jenis Bahan
Monograf
Judul Alternatif
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Pengarang
WILEY International encyclopedia of marketing
Edisi
Pernyataan Seri
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Penerbitan
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Bahasa
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Deskripsi Fisik
xv, 239 hlm.: ilus.: 26
Jenis Isi
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Jenis Media
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Penyimpanan Media
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ISBN
978-1-16178-7
ISSN
-
ISMN
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Bentuk Karya
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Target Pembaca
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Catatan
Index : Vol.7
Abstrak
The objective of this encyclopedia of marketing is to create, compile, and codify this rapidly expanding marketing knowledge. Each volume is comprehensive and covers a full range of topics from early developments to latest advances of marketing.
| No. Barcode | No. Panggil | Lokasi Perpustakaan | Lokasi Ruangan | Kategori | Akses | Ketersediaan |
|---|---|---|---|---|---|---|
| 00005221049 |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Kejakartaan | Baca ditempat | Tersedia | |
| 00005221050 |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Kejakartaan | Baca ditempat | Tersedia | |
| 00005221051 |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Kejakartaan | Baca ditempat | Tersedia | |
| 00005221052 |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Kejakartaan | Baca ditempat | Tersedia | |
| 00005221053 |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Kejakartaan | Baca ditempat | Tersedia | |
| 00005221054 |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Kejakartaan | Baca ditempat | Tersedia | |
| 00005221055 |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Kejakartaan | Baca ditempat | Tersedia |
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|---|---|---|---|---|
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| 005 | 20140223171300.0 | ||
| 020 | # | # | $a 978-1-16178-7 |
| 035 | # | # | 0010-021400000000008 |
| 040 | # | # | $a JKPDJAK |
| 041 | 0 | # | $a ENG |
| 082 | 0 | 4 | $a 658.8 $2 (22) |
| 090 | # | # | $a R/658.8 WIL |
| 130 | 1 | # | $a WILEY International encyclopedia of marketing |
| 245 | 1 | 0 | $a Wiley international encyclopedia of marketing / $c edited in Chief by Jagdish N. Sheth, and Naresh K. Malhotra |
| 260 | # | # | $a West Sussex : $b John Wiley and Sons, $c 2011 |
| 300 | # | # | $a xv, 239 hlm.: $b ilus.: $c 26 |
| 440 | # | 4 | $a Contents : V.1 Marketing strategy; v.2 Marketing research; v.3 Consumer behavior; v.4 Advertising and integrated communication; v.5 Product innovation and management; v.6 International marketing; and v.7 Cumulative index. |
| 500 | # | # | $a Index : Vol.7 |
| 520 | # | # | $a The objective of this encyclopedia of marketing is to create, compile, and codify this rapidly expanding marketing knowledge. Each volume is comprehensive and covers a full range of topics from early developments to latest advances of marketing. |
| 521 | # | # | $a DEWASA |
| 650 | # | 4 | $a MARKETING - ENCYCLOPEDIAS |
| 659 | # | # | $a Pembelian |
| 700 | 1 | # | $a KERIN, Roger A. |
| 700 | 1 | # | $a PETERSON, Robert A. |
| 850 | # | # | $a BPAD DKI |
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