Event Marketing : How To Successfully Promote Events, Festivals, Conventions, And Expositions
Special Events - Marketing / Special Events - Management
Jenis Bahan
Monograf
Judul Alternatif
-
Pengarang
PRESTON, C.A.
Edisi
2nd ed.
Pernyataan Seri
-
Penerbitan
-
Bahasa
-
Deskripsi Fisik
xix, 300 p.; illus., 25 cm.
Jenis Isi
-
Jenis Media
-
Penyimpanan Media
-
ISBN
978-0-470-89107-0
ISSN
-
ISMN
-
Bentuk Karya
-
Target Pembaca
-
Catatan
Index : p. 294-300
Abstrak
This book offers a complete set of tools, strategies, and best practices for designing every phase of a successful, integrated marketing campaign for any event - from small conferences and expositions to gint fairs and festivals.
| No. Barcode | No. Panggil | Lokasi Perpustakaan | Lokasi Ruangan | Kategori | Akses | Ketersediaan |
|---|---|---|---|---|---|---|
| 00005220789 |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Kejakartaan | Baca ditempat | Tersedia |
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| 521 | # | # | $a DEWASA |
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| 650 | # | 4 | $a SPECIAL EVENTS - MARKETING |
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