Marketing - Asian
Jenis Bahan
Monograf
Judul Alternatif
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Pengarang
PRINCIPLES OF MARKETING AN ASIAN PERSPECTIVE
Edisi
Pernyataan Seri
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Penerbitan
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Bahasa
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Deskripsi Fisik
xxv, 118 p. : illus. ; 28 cm.
Jenis Isi
-
Jenis Media
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Penyimpanan Media
-
ISBN
978-981-06-8753-3
ISSN
-
ISMN
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Bentuk Karya
-
Target Pembaca
-
Catatan
Index : p. 101 - 118|P. R1 - R17
Abstrak
Principles of marketing: an Asian perspective provides an authoritative, comprehensive, innovative, managerial, and practical introduction to the fascinating world of Asian marketing. While providing the most up-to-date marketing coverage, this book also makes learning about and teaching Asian marketing easier and more exciting for both students and instructors. Marketing is presented in a practical, exciting, and easy to digest manner. The text is filled with interesting examples and stories about real companies and their marketing practices. Moreover, the integrated, cutting-edge teaching and learning package gives instructors the power to customize students' educational experience.
No. Barcode | No. Panggil | Lokasi Perpustakaan | Lokasi Ruangan | Kategori | Akses | Ketersediaan |
---|---|---|---|---|---|---|
00005217015 | 658.8 PRI p |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Umum - Lantai 4 dan Lantai 5 | Koleksi Umum | Dapat dipinjam | Tersedia |
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