Selling The Invisible : A Field Guide To Modern Marketing
Service Industries / Marketing
Jenis Bahan
Monograf
Judul Alternatif
-
Pengarang
BECKWITH, Harry
Edisi
Pernyataan Seri
-
Penerbitan
New York : Business Plus, 2012
Bahasa
Indonesia
Deskripsi Fisik
xxii, 247 p. ; 19 cm.
Jenis Isi
-
Jenis Media
-
Penyimpanan Media
-
ISBN
978-044-667-231-3
ISSN
-
ISMN
-
Bentuk Karya
Bukan fiksi atau tidak didefinisikan
Target Pembaca
Dewasa
Catatan
-
Abstrak
Selling the invisible offers hundreds of quick, practical , and easy to read strategies. User friendly and fun to read, it looks at the unique characteristics of services, and shows how any service from a home based consultancy to a multinational brokerage can turn more prospects into actual clients. This book will open your eyes to new marketing ideas.
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Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Umum - Lantai 4 dan Lantai 5 | Storage Umum | Dapat dipinjam | Tersedia |
| 00005212642 | 658.8 BEC s |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Umum - Lantai 4 dan Lantai 5 | Koleksi Umum | Dapat dipinjam | Dipinjam |
| 00005212643 | 658.8 BEC s |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
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