Electronic Commerce / Internet Marketing / Teknologi Informasi
Jenis Bahan
Monograf
Judul Alternatif
-
Pengarang
Laudon, Kenneth C. (Pengarang) ; Traver, Carol Guercio (Pengarang)
Edisi
Edisi ketujuhbelas
Pernyataan Seri
-
Penerbitan
United States : Pearson, 2022; © Kenneth C. Laudon and Carol Guercio Traver, 2022
Bahasa
Inggris
Deskripsi Fisik
910 halaman : ilustrasi ; 26 cm
Jenis Isi
teks
Jenis Media
tanpa perantara
Penyimpanan Media
volume
ISBN
9781292409313
ISSN
-
ISMN
-
Bentuk Karya
-
Target Pembaca
Umum
Catatan
Bibliografi: halaman 881-882|Indeks: halaman 883-910
Abstrak
E-commerce: business, technology, society, presents the most up-to-date and comprehensive overview of the subject available to students today. In every annual edition, Laudon and Traver present a realistic view of and a critical perspective on the world of e-commerce, one that encompasses both familiar brands and exciting new startups, as well as topics that have made headlines around the globe. Updated to include the very latest business and marketing intelligence, E-commerce offers the strong conceptual framework necessary to engage with this everchanging field. E-commerce 2021-2022 continues to focus on current trends in e-commerce infrastructure, security threats, privacy issues, and social networks. Additionally, this edition explores the dramatic impact of the COVID-19 pandemic on a number of things including streaming services, small businesses, supply chains, and the infrastructure of the Internet. This seventeenth edition includes the following features to build a student's cognitive ability and analytical skills.
No. Barcode | No. Panggil | Lokasi Perpustakaan | Lokasi Ruangan | Kategori | Akses | Ketersediaan |
---|---|---|---|---|---|---|
00006104583 | R/658.84 LAU e |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Koleksi Referensi | Baca di tempat | Tersedia |
00006104588 | R/658.84 LAU e |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Storage Referensi | Baca di tempat | Tersedia |
00006104593 | R/658.84 LAU e |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Koleksi Referensi | Baca di tempat | Tersedia |
00006104598 | R/658.84 LAU e |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Referensi Umum - Lantai 4 Anak, Rak Tangga, Lantai 6 | Koleksi Referensi | Baca di tempat | Tersedia |
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