Principles Of Marketing : Sixteenth Edition
Marketing / Pemasaran
Jenis Bahan
Monograf
Judul Alternatif
-
Pengarang
KOTLER, Philip ; ARMSTRONG, Gary ; Wall, Stephanie
Edisi
16th ed. ; 14th ed.
Pernyataan Seri
-
Penerbitan
Edinburgh Gate Harlow : Pearson Education, 2016 ; 2012
Bahasa
Inggris
Deskripsi Fisik
690 hlm. : ilus. ; 28 cm.
Jenis Isi
-
Jenis Media
-
Penyimpanan Media
-
ISBN
9781292092485 ; 9780273752431
ISSN
-
ISMN
-
Bentuk Karya
Bukan fiksi atau tidak didefinisikan
Target Pembaca
Dewasa
Catatan
Index : 691-731
Abstrak
The goal of every marketer is to create more value for customers. So it makes sense that our goal for the fourteenth edition is to continue creating more value for you-our customer. Our goal is to introduce new marketing students to the fascinating world of modern marketing in an innovative and comprehensive yet practical and enjoyable way. We've pound over every page, table, figure, fact, and example in an effort to make this the best text from which to learn about and teach marketing.
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|---|---|---|---|---|---|---|
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Perpustakaan Jakarta Pusat - Petojo Enclek Jl. Tanah Abang 1 Kebon Jahe Jakarta Pusat |
RUANG KOLEKSI UMUM PUSAT - Ruang Baca Untuk Koleksi Umum | Koleksi Umum | Dapat dipinjam | Tersedia |
| 00005441549 | 658.8 KOT p |
Perpustakaan Jakarta Pusat - Petojo Enclek Jl. Tanah Abang 1 Kebon Jahe Jakarta Pusat |
RUANG KOLEKSI UMUM PUSAT - Ruang Baca Untuk Koleksi Umum | Koleksi Umum | Dapat dipinjam | Tersedia |
| 00005441550 | 658.8 KOT p |
Perpustakaan Jakarta Pusat - Petojo Enclek Jl. Tanah Abang 1 Kebon Jahe Jakarta Pusat |
RUANG KOLEKSI UMUM PUSAT - Ruang Baca Untuk Koleksi Umum | Koleksi Umum | Dapat dipinjam | Tersedia |
| 00005209817 | 658.81 KOT p |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Umum - Lantai 4 dan Lantai 5 | Storage Umum | Dapat dipinjam | Tersedia |
| 00005209818 | 658.81 KOT p |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Umum - Lantai 4 dan Lantai 5 | Storage Umum | Dapat dipinjam | Tersedia |
| 00005209819 | 658.81 KOT p |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Rusak - Ruangan untuk menghimpun buku hasil weeding dan rusak | Preservasi | Tidak Dapat Dipinjam | Rusak |
| 00005354644 | 658.81 KOT p |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Umum - Lantai 4 dan Lantai 5 | Storage Umum | Dapat dipinjam | Tersedia |
| 00005354645 | 658.81 KOT p |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Rusak - Ruangan untuk menghimpun buku hasil weeding dan rusak | Preservasi | Tidak Dapat Dipinjam | Rusak |
| 00005354646 | 658.81 KOT p |
Perpustakaan Jakarta - Cikini Jln. Cikini Raya No. 73, Komplek Taman Ismail marzuki, Jakarta Pusat |
Cikini Umum - Lantai 4 dan Lantai 5 | Storage Umum | Dapat dipinjam | Tersedia |
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